Field notes

Guides for the work, not the industry.

How to price drainage jobs, build estimates you reuse, diagnose a wet yard in one visit, and turn a Facebook lead into a signed proposal. Written for contractors who do the work.

Pricing & estimating Drainage authority Lead gen & Meta ads Proposals & closing Running the operation Comparisons
Running the operation

Utility Locates Before You Dig: The Field Procedure

What the 811 ticket covers, how long the marks last, the tolerance-zone hand-dig rule, and the private lines nobody marks — plus who pays if you cut one.

Running the operation

Photographing Buried Work Before You Backfill

The six photos to take before a trench gets covered, how to triangulate a cleanout off two house corners, and a file naming scheme that survives.

Comparisons

Corrugated vs PVC Drain Pipe: Settling It With Numbers

Single-wall, dual-wall N-12, SDR-35 and Schedule 40 compared on crush, friction, jetting and cost — plus what the upgrade actually adds to a 150-foot bid.

Comparisons

Trencher vs Mini Excavator on a Drainage Job

Walk-behind trencher, ride-on trencher or mini excavator on a 150-foot drain at 24 inches: trench width, feet per hour, gate access and the restoration math.

Pricing & estimating

Pricing a Drainage Job by the Foot: A Sanity Check

Per-foot pricing is a good check and a bad quote. Where the shortcut holds, where depth, rock, access and restoration break it, how to build your own band.

Pricing & estimating

What to Charge for a Drainage Site Visit

Why drainage diagnostics are worth charging for, how to price a paid site visit from your own numbers, and how to credit it against the job.

Pricing & estimating

Estimating Material Waste: Swell, Shrinkage and Offcuts

Spoil swell, stone consolidation, pipe offcuts, fabric overlap, worked on a 148-foot trench — where to put the overage so it reads as math, not padding.

Pricing & estimating

Change Orders Without Losing the Customer

Rock, an unmarked line, a neighbour's runoff. How to stop work, document the surprise, price the change from your own numbers, and get it signed in the yard.

Pricing & estimating

Seasonal Pricing for Drainage Work: What Actually Changes

Wet-season jobs cost more to run. How to price mud, lost days and restoration risk from your own numbers, and what to book in the slow months.

Drainage authority

Catch Basin vs Dry Well: Which Fix Your Yard Needs

How to choose between a catch basin and a dry well using outfall elevation, a shovel perc test and drawdown math — plus what to do when neither one works.

Drainage authority

Regrading vs. a Drainage System: How to Tell Before You Sell

The four measurements that decide whether grading alone fixes a wet yard, when pipe is genuinely required, and why quoting the smaller fix wins work.

Drainage authority

Sump Pump Discharge Done Right: Where the Water Goes

Where sump discharge should terminate, how far from the foundation, freeze protection that actually works, and the February call-backs that eat your margin.

Drainage authority

French Drain vs Channel Drain: Which Water Are You Fixing?

Surface water and subsurface water need different fixes. The diagnostic question that settles it, and the jobs that genuinely need both.

Drainage authority

Why French Drains Fail: Five Failure Modes

Diagnosing a failed French drain on a service call: silted fabric, wrong stone, flat fall, no cleanout, buried outfall — and pricing the fix honestly.

Drainage authority

Downspout Drainage Done Right: Sizing, Pipe and Outfall

Pipe sizing from roof area, why solid pipe beats perforated, keeping leaders off the footing drain, and pop-up emitters versus daylight — with the math.

Drainage authority

Reading a Yard in the Rain: The Visit Nobody Schedules

What to look for in a yard while it's raining or within an hour of it stopping, why it beats dry-ground guessing, and how to sell the return visit.

Lead gen & Meta ads

Why Your Leads Go Cold After the First Call

A six-touch follow-up cadence for landscape and drainage contractors: what to say on each touch, when to stop, and the math on what one more call is worth.

Lead gen & Meta ads

Google Local Services vs Meta Ads: Where to Start

Intent versus interruption, what each channel costs per booked job once your phone time is counted, and why the answer changes with crew count.

Lead gen & Meta ads

What a Drainage Lead Is Actually Worth

Work backwards from your close rate and average job to the most you can pay for a lead. The arithmetic on the page, with numbers you swap for your own.

Lead gen & Meta ads

Where Contractor Ad Traffic Should Actually Land

Why sending Meta ad clicks to your home page wastes most of them, what the first screen has to do, which form fields to ask for, and how to measure the page.

Proposals & closing

The Week After You Send a Proposal: Day 1, 3 and 7

A three-touch follow-up sequence for the week after you send a proposal, how to read view evidence, and how to ask for the decision without cutting your price.

Proposals & closing

"The Other Guy Is $3,000 Cheaper": Holding Your Price

How to find out what a cheaper drainage bid actually includes, scripts for holding your price without arguing, and the three times walking away is correct.

Proposals & closing

Good, Better, Best: Three Options on a Drainage Proposal

Build three priced options on a drainage proposal so the middle one is the real recommendation, with the margin math and when one price is better.

Proposals & closing

What to Put in a Drainage Warranty

What to warrant, what to exclude by name, how long a drainage warranty should run, and the exact language that keeps a callback from turning into an argument.

Running the operation

Hiring Your First Office Person: What to Hand Over First

How to tally the admin load, run the wage math, decide what to hand over and what stays with you, and survive the first month before the hire pays for itself.

Running the operation

Job Costing Without Enterprise Software

Track four numbers by hand on your next three jobs, compare estimated to actual, and find out where your bids are wrong. A worked example you can copy.

Running the operation

Scheduling Drainage Work Around Weather

Which drainage jobs survive a wet week, what the crew does on a washout day, how far ahead to commit, and what to tell a customer whose date moved.

Running the operation

Subcontractor vs Employee Crew: The Real Cost Math

Work out your true cost per billable hour, compare it against a sub's day rate on a real dig, and see which parts of a drainage job you should never hand off.

Comparisons

CRM vs Spreadsheet: The Four Points It Breaks

The four thresholds — headcount, lead volume, customer structure and proof — that decide when a contractor's spreadsheet stops being the right tool.

Comparisons

Jobber vs ScapesHQ for Drainage Contractors

Jobber is built for scheduling, invoicing and payments. ScapesHQ is built for lead response and proposals. How to tell which end of your business is leaking.

Comparisons

Best Software for Drainage Contractors: An Honest Comparison

What drainage contractors actually need from software, how the main categories differ, and an honest account of what ScapesHQ does and doesn't do yet.

Running the operation

Running a Contracting Business on Spreadsheets

Spreadsheets work until they don't. The five failure points where a landscape or drainage business outgrows them, and how to tell which you're on.

Proposals & closing

Stop Sending PDFs: Why Online Proposals Close Faster

The PDF proposal costs contractors jobs invisibly: seven steps to sign, no delivery confirmation, no record of what was agreed. What to send instead.

Proposals & closing

The Drainage Proposal That Gets Signed the Same Week

What goes on page one, how to structure options, the scope language that prevents arguments, and why signing has to take ten seconds.

Lead gen & Meta ads

Speed to Lead: What Happens After 30 Minutes

Why the first call wins most contract jobs, what actually delays a contractor's response, and how to get first contact under two minutes.

Lead gen & Meta ads

Facebook Lead Ads for Contractors: The Real Setup

How contractors should actually run Meta lead ads: campaign structure, form questions that filter tire-kickers, and where the leads really end up.

Drainage authority

Diagnosing a Wet Yard in One Site Visit: A Field Guide

A repeatable five-source diagnostic for drainage contractors: grade, roof water, soil, water table and off-site runoff, all in one site visit.

Pricing & estimating

How to Build Estimate Templates You Reuse on Every Job

Stop rebuilding the same estimate from scratch. How to turn your five most common jobs into reusable templates, and what has to stay job-specific.

Pricing & estimating

Drainage Estimate Template: Every Line Item Explained

Every line item in a drainage estimate, what each one should say, and the four lines contractors forget until the job is already losing money.

Pricing & estimating

How to Price a French Drain Job: A Contractor's Breakdown

Every cost bucket in a French drain bid, a real 148-foot job priced line by line, and the math that keeps a $13,130 job profitable. Written for contractors.

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